Tyla: “People Would Die To Be In This Position”

As one of the hottest artists coming out of Johannesburg, Tyla’s pushing the boundaries of popular music in South Africa, adding her voice to the sounds defining the country’s musical heritage. Before the success, the 21-year-old had her mother to thank for early forays into songwriting. Scribbling lyrics into a gifted diary, she later honed her craft on YouTube pairing harmonies to beats, whilst developing a unique cadence through song covers. Instinctively posting them to Instagram, Tyla realised her passion could become a professional career and started sending the videos to anyone with notoriety. Soon enough, everyone wanted some of the future superstar’s main pop-girl energy. 

• Words Liam Cattermole
• Photography Saskia Kovandzich
• Fashion Jadzia Scott
• Fashion Assistant Kilian Mun
• Fashion Assistant KayD McAdam Freud
• HMUA Lily Simmonds
• Production & Location Studio Notion

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